Marketing communications

Are you looking to give your marketing or promotional copy more impact, more weight?

If your company is a technology developer, especially for the market research industry, we’ll work with you to turn technical detail into interesting, clear and impactful copy.

Typical examples of our work:

Newsletter planning and writing

Work with us to plan your newsletter and we’ll produce  impactful copy for you – we know how to write content that your customers and prospects want to read



Magazine articles

Rely on our journalistic skills to write your magazine articles – we have published over 200 articles in the MR press

Customer case studies

Depend on us to talk to your customers and create case studies – we have written over 50 in-depth case studies in the last 10 years

Website content, brochures and product sheets

Commission us to take the strain with your large volume writing projects – we are technically literate and have been working within MR for many years

Press releases

Succeed with your PR – we understand how to write press releases and can advise on distribution lists

White papers

Don’t feel daunted if you have a white paper to write – we’ll interview your technical expert over the phone and get the job done

How do we do it?

Whether you choose to engage us for a few hours or a few days each month, we’ll work with you to develop a deep understanding of your product’s competitive strengths and the character of your company.

  • No matter where in the world you are, we can help – so far, we have worked with clients across Europe, North America and Australasia.
  • All our writing is evidence-based, and we never use marketing smokescreens. We believe firmly that the most persuasive copy explains the benefits clearly and honestly, avoiding cliches and marketing puff. So, we are happy to talk to your colleagues and your customers to gain the information to write factually rich, yet impactful, copy.

Why meaning?

  • Our consultants are commercially-minded but with a solid background in technology, and especially the technology used in market research
  • We have years of experience in journalism, international marketing communications and also technical writing
  • We are known by our clients for being able to express complex subjects in ways that the intended audience finds easy to follow
  • As outsiders, we are able to view your product or existing written materials in a new and refreshing light.
  • Many organizations are currently using our material with great success.  Ask us for references.

Don’t take our word for it alone – read about the experiences of some of our clients.

Contact meaning today to discuss your requirements in complete confidence and with no obligation.


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