Market Research Software consulting

Facing major decisions with your market research technology?

We can help you go beyond the hype, and choose wisely

Marketing communications

Searching for people who can write clearly about research technology?

…people who know how to write white papers or interview your customers

Documentation & Technical Writing

Need expert assistance with your software documentation?

… our writers understand research technology and research practices inside out.


Lacking key information about your marketplace?

…our research provides the MR technology sector with solid details and objective insights.

Consulting services in technology for market research:

Software evaluation & selection

Supporting you in your quest for new software or critiquing the tools you have created.


Courseware and helpware

User-centred documentation and training programmes for you to deliver to ensure your users get the best from your technology.

Marketing communications

We understand research, we understand technology and we can write. A winning combination when marketing your research technology!



Our independence and knowledge of the field means we are perfectly placed to research the market around research technology products.

Who we are

Tim Macer

Tim Macer

Managing Director

MR software, implementation, project management

Alan Taylor

Alan Taylor


Leadership, human resources, action research

Sheila Wilson

Sheila Wilson


Marketing, writing, research and inquiry

What our clients say

“Our working relationship was very positive. I wouldn’t hesitate to work with meaning again.”

Matt Long,

“meaning helped us forge ahead with our strategy. We are constantly referring back to their report because it has so much detail.”

Marya Kaska,
Dashboard Vision

meaning demonstrated a thorough understanding of the unique challenges we faced.

Adi Cohen,
Yahoo! Inc.

Explore meaning

Latest from the blog

Check out the blog for the latest news in MR software, technology writing and technical writing.

Case studies

Hear what our customers have to say about how working with meaning has brought business success.


Read about MR technology in our white papers and MR technology survey reports.

Professional Associations